{"id":16896,"date":"2018-12-10T14:25:38","date_gmt":"2018-12-10T18:25:38","guid":{"rendered":"https:\/\/www.artechdigital.net\/?p=16896"},"modified":"2020-08-20T13:44:17","modified_gmt":"2020-08-20T17:44:17","slug":"backlinks","status":"publish","type":"post","link":"https:\/\/www.artechdigital.net\/en\/backlinks\/","title":{"rendered":"Backlinks: most important techniques to achieve SEO positioning"},"content":{"rendered":"<p>Backlinks are links arranged in a text that direct the reader to another site that has content related to what he is reading; they also allow the reader to expand his knowledge, and at the same time generate quality traffic and achieve seo positioning.<\/p>\n<blockquote><p><strong><em>The more people refer to a blog or web page on different topics, the Backlinks will have more authority and growth. They show the search engines that a particular site has, thus generating more relevance for users.<\/em><\/strong><\/p><\/blockquote>\n<h3>Backlinks as search positioning<\/h3>\n<p>It is important to bear in mind, when talking about Backlinks, what matters is quality and not quantity. In the past, they were the main metric for positioning a web page, that is, a page with a lot of Backlinks scattered around the web had a higher ranking in all major search engines. However; after the last update of the Penguin algorithm by Google, things changed and quality became considered and important.<\/p>\n<p>There are several types of Backlinks and they are usually strategically positioned in a text. It is also important to know what each of them is for. Here are some of the most relevant that you should keep in mind for your blog or website.<\/p>\n<p>[bctt tweet=&#8221;The #SEO <a href=\"\/?p=10570\">positioning<\/a> is a fundamental tool that every brand needs &#8221; username=&#8221;artech_digital&#8221;]<\/p>\n<h4><strong>Link Juice<\/strong><\/h4>\n<p>These links bring the reader from a web page to one of their home articles on the site or blog.\u00a0 Contributing this way to the ranking of the page in the search sites.<\/p>\n<h4><strong>Nofollow Links<\/strong><\/h4>\n<p>In general, the tag &#8220;nofollow&#8221; is used to prevent links added in the comments of messages and serve as Backlinks to other sites, as they have their questionable reliability.<\/p>\n<h4><a href=\"https:\/\/www.artechdigital.net\/wp-content\/uploads\/2018\/04\/BACKLINKS_Artech_Digital.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13754 size-full\" src=\"https:\/\/www.artechdigital.net\/wp-content\/uploads\/2018\/04\/BACKLINKS_Artech_Digital.jpg\" alt=\"Backlinks - Artech Digital \" width=\"1920\" height=\"1080\" srcset=\"https:\/\/www.artechdigital.net\/wp-content\/uploads\/2018\/04\/BACKLINKS_Artech_Digital.jpg 1920w, https:\/\/www.artechdigital.net\/wp-content\/uploads\/2018\/04\/BACKLINKS_Artech_Digital-300x169.jpg 300w, https:\/\/www.artechdigital.net\/wp-content\/uploads\/2018\/04\/BACKLINKS_Artech_Digital-768x432.jpg 768w, https:\/\/www.artechdigital.net\/wp-content\/uploads\/2018\/04\/BACKLINKS_Artech_Digital-1024x576.jpg 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a><\/h4>\n<h4><strong>Dofollow Links<\/strong><\/h4>\n<p>Dofollow allows all links added to your blog or website to function as valid Backlinks. Unlike nofollow links.<\/p>\n<h4><strong>Internal Links<\/strong><\/h4>\n<p>They are links that go from one page to another within the same domain. Internal links allow you to connect your own pages, keeping the reader on the blog longer.<\/p>\n<h4><strong>Anchor Text<\/strong><\/h4>\n<p>The part of the text that is used to make a hyperlink is called anchor text. This type of Backlinks works well when you are trying to gain authority on certain keywords.<\/p>\n<p>Finally now that you know what Backlinks are, you can consider that it&#8217;s the quality of <a href=\"\/?p=18173\">links <\/a>that counts, not the quantity alone. The time has come to implement the growth of your blog and website when it comes to <a href=\"\/?p=15769\">SEO<\/a> positioning.<\/p>\n<p>Source \/ Content Marketing<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Backlinks are links arranged in a text that direct the reader to another site that has content related to what he is reading; they also allow the reader to expand his knowledge, and at the same time generate quality traffic and achieve seo positioning. The more people refer to a blog or web page on [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":15082,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6962],"tags":[7087,6965,6966,12094,8604,7296,9946,7081,7077,12103,7247],"class_list":["post-16896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-alejandro-mendez-en","tag-artech-digital-en","tag-artech-digital-seo-venezuela-en","tag-innovacion-en","tag-innovation","tag-marketing","tag-positioning-seo","tag-publications-and-seo","tag-seo-positioning","tag-venezuela-en-2","tag-web-positioning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Backlinks:most important techniques to achieve SEO positioning<\/title>\n<meta name=\"description\" content=\"Backlinks are links arranged in a text that direct the reader to another site that has content related to what he is reading; 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