by Gregori Freites | Oct 26, 2020 | Blog
Just six years ago, video constituted approximately 5.5% of the brands’ Facebook content. By 2020, it nearly tripled to 15% of brand content and managed to reach and Increasing audience on Facebook. This is just one of the results of a recent Facebook video...
by Gregori Freites | Oct 16, 2020 | Blog
Why are we tracking the upcoming changes in Google’s algorithms instead of directing them? It seems like a strange question. But perhaps our current assumptions and predictions are part of the problem of the chase. As SEO-centric content marketing specialists,...
by Gregori Freites | Oct 15, 2020 | Blog
The worldwide panic over coronavirus is leaving big and small brands wondering what happens next and how best to communicate with clients. Here are some tips to gain your customers’ trust during these crazy times: Use your website Creating a public update on...
by Fernando Aguero | Feb 6, 2020 | Blog
The psychology teacher couldn’t quite figure out why she didn’t like teaching the class on Ivan Pavlov. Maybe it was because the students were not very interested in the findings of a Russian theology student who lost his faith when he learned about...
by Fernando Aguero | Sep 5, 2019 | Blog
How to build a brand? it is not an easy task, but it is certainly a very important task that must be put into practice. Remember that transparency, authenticity and purpose are repetitive for some reason. So, what is essential in a great brand? To make it clearer,...