Tag: Artech Digital

Google Ads Performance - Artech Digital

Sometimes, it is difficult to get a good picture of how your Google Ads campaigns are performing. Even having access to Insights does not always help. And since you have to pay for every click, it is important to understand where the money goes. There is another way to determine how good or bad you are doing. Perform an audit and get your Google Ads overall grade. It is an excellent method to figure out if you are doing well on the side of Google Ads performance. Understanding How the Grader Works When you run an audit, you will gain access to lots of information. It might seem a bit overwhelming at first, but everything should be separated clearly so that you have a better understanding. Here are some things you can expect to see: Quality score – are the campaigns approved by Google, and does that have any impact?......

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