ASO vs SEO. We already know that, surely we already know that to position our pages in the web; the always reliable SEO. This incomparable way of planning each move as powerful positioning strategies, represents a north to follow by each of the enthusiasts of this world. We always want to be the first to appear in user searches; there are other very intuitive areas that deserve their own means to position themselves. When creating for the big cloud, the idea is that this creation arrives in ample magnitudes. Mobile applications need their own focus.   In that sense it is valid to ask ¿What can we do to position our App? This is where we bring out the ASO, a small but very effective son of SEO. This set of techniques called ASO by name (App Store Optimization), tries to get the best out of each strategy, to position your......

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